Benefits Of Email Marketing

Email marketing is good for your business. It remains the most effective way to reach those interested in your product or service. Just think about it, do you know anyone that doesn’t have an email address? Social marketing is a great tool for marketers, but it doesn’t beat email marketing. Email is the best way to turn people into supporters and customers. Email works very well on mobile. Most people are glued to their smart phones. Email is the very best way to reach them.


Here are some reasons to add email marketing to your advertising portfolio:

Email Marketing is easily affordable – it is one of the most economical advertising tool.There are many email marketing companies available most have free trials. One has a free forever program for those who are just getting started and have 1200 or less subscribers, that would be MailChimp.

It’s very simple to create an email marketing campaign. If you can draft an email, you can create an email marketing campaign. Email Marketing Programs have great automation tools for paid account holders.

It doesn’t take a lot of time, particularly if you use automation. All you have to do is set up your email timeline and the program does all the work for you.

Email marketing is a great way to retain your customers – you can send product updates, share coupons etc.

Most people prefer to receive marketing messages via email. This has been documented by many researches. I personally always opt in to email notification as opposed to phone calls.

Email marketing has the highest return on investment of any other marketing strategies. The cost of an email marketing campaign are minimal and stable.Pay for an email marketing account and that’s it.

Are you ready to try email marketing? Let us hear from you in the comments.


4 thoughts on “Benefits Of Email Marketing

  1. Cathy

    There’s another up coming email marketing company called Mailer Lite and they offer a free plan for up to 1000 subscribers. It includes FULL access to all the features and even automation. I am planning to use them in the near future.

    A better alternative to MailChimp if you don’t want to get in trouble with their affiliate marketing policy. Do check it out.

  2. Neil

    I have heard that building optin pages and lists of email subscribers can help to increase online business success and multiply profits. 🙂

    But obviously, you also need a good solid email marketing campaign to be successful.

    I certainly agree with you that email marketing beats social media marketing hands down! Social networking is OK, but it doesn’t always convert visitors into customers.

    Looking at your pros, it’s a no-brainer to implement email marketing as an effective strategy.

    Although, MailChimp sounds like a good starting point. But what would be the best paid autoresponder service to use?


  3. Norman

    Hello and thanks for sharing, I agree 100% with you, I believe that everyone who own their website should should add this program to their business. This is so awesome because you can build a list and then make and offer according to what products you are promoting.It seems that every successful business has this program added. Thanks for sharing this awesome post and will help so many people to add this to their business.

  4. tammy

    Overall the site looks good. Im no expert cause I just started myself, but I noticed a couple of the links had the same content. Like I said im not perfect. I need people to review me.
    Very pleasing to the eye.
    But it looks like a good site. Lots of good info.thanks

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